Google Business Profile vs website: do you need both?

No. A Google Business Profile is a free listing that appears on Google Search and Maps. A website is a separate destination you own and control. The profile helps people find you; the website tells your full story and isn't limited to Google's format.

A profile alone can be enough to be found, but a website gives you something you own, room for your full story, and a place to send ads, social, and links. Most local businesses benefit from both. With Styka the website is built from your profile, so adding it takes minutes.

Yes — and they work best together. Keep your Business Profile for discovery on Search and Maps, and add a website for everything the profile can't hold. Styka builds the website from the same profile data, and the two stay independent.

A website lets you control the design, add your full services or menu, galleries, and FAQs, use your own domain, and be shared anywhere — not just on Google. You own it, and on Pro you can export it.

They do different jobs. A profile gets you found on Google; a website gives search engines more of your content to index and gives customers a fuller picture before they call or visit. Used together they cover more of how people find and choose a local business.

Google My Business is the former name for what's now called a Google Business Profile — same listing, renamed in 2021. You don't strictly need a website to have one: the listing works on its own. A website is what you add when you want something you own, room beyond Google's fixed fields, and one link to point ads, social, and email at. Styka builds that site from the listing itself, so you're editing a draft of your own business rather than starting from a blank page.

Yes — one website is free to publish on a yoursite.styka.ai subdomain, hosting and SSL included, no credit card. Pro adds a custom domain, HTML export, and removes the Styka badge.

Search for your business in Styka, pick it from the dropdown, and Styka builds a site from your listing — photos, hours, and reviews — in minutes. Then you edit by clicking and publish.